Sejong University Classes Spring 2020
Prof.  David A. Mason
Cultural Tourism Management
Mon-Wed 13:30     Room 206
2nd HOMEWORK  PROJECT ASSIGNMENT:

1.  Choose any Cultural Tourism Festival (international-level) that you can attend.   Any!!
-- depending on where you are staying & what's available; at any time of the year -- the
more events of it, the better!  The Buddha’s Birthday Dharma Ceremony
(at every temple,
      though at a big temple is better
) on the early morning of Saturday May 30th would be fine.

2.  Imagine that you are working for the Korean Ministry of Sports, Culture and Tourism,
    and you are assigned by your boss to review this annual Festival.

3.   Do any website research that you need-to about it, so that you understand.

4.   Attend the event(s), take notes and photos, including selfies.
If you cannot attend one due to CV restrictions, just research a past festival online,
      and PRETEND that you attended it; write the report as-if you had!!

5.  Write a 5 or-so page report to your Boss (length depends on how many photos are used;
      it should be at least 4 pages of writing).

6.  Your report should evaluate the event, from a Cultural Tourism Management point-of-view.
Tell what you found that was good, right, fun, exciting, interesting, pleasant/enjoyable.  
And, what was bad, wrong, not fun / exciting / interesting, or unpleasant.  
Would you recommend it for Korea (or whatever country) to further promote for more
      international tourists to attend?   Why or why not?   
Pay special attention to the "globalization" factors -- use of languages and such etc --
      are they adequate or not?
What do you recommend that they change in the operation of this event, for next year?

7.  MS-Word file.  Single-spaced, regular margins and 12-point font!
Do NOT just copy from any internet page!

8.  Send this to Prof. Mason mtnwolf@gmail.com by June 15th (at the latest).

9.  Mason will judge you on English accuracy and vocabulary,
original
self-writing skills, professionalism and content quality;
and how well you follow all the above directions.
Schedule:

Online Video Lectures only Mon & Wed March 16 ~ June 29
-- see Videos in "This Week" folder on Blackboard.
"real" classes will not happen :-O  !!  this semester.

Final Exam will be on Wednesday June 24th...?
same kind of exam as before
Yeondeung-hoe  or  "Lotus Lantern Festival"   -- Looks like most is cancelled!

Now rescheduled for Sat May 23 and Sat May 30, 2020 (2564 of Buddhist Era)
Actual Buddha's Birthday Holiday 부처님오신날:  Thursday April 30.
Jogye-sa Temple and Jongno Avenue, etc, downtown Seoul:
Initial Pagpda/Lantern Lighting Ceremony                        Wed 05.20  Gwanghwamun
Exhibition of Traditional Lanterns                                       05.20~24  Cheongye-cheon, Bongeun-sa, etc.
Gigantic Lantern Parade                                                     Sat 05.23  early-evening
Traditional Cultural Events and Performances                  Sun 05.24  noon-7pm

Buddha’s Birthday Dharma Ceremony (every temple)     Saturday 05.30  early morning
First HOMEWORK  PROJECT ASSIGNMENT:

1.  Choose and Visit a UNESCO World Cultural Heritage Site in the nation where you now are.
  -- if you can visit more than one, that's better!

2.  Imagine that you are working for the UNESCO World Cultural Heritage Center,
and you are assigned by your boss to review that Site for its periodic evaluation.

3.   Do any website research that you need-to about that Site, so that you understand it
  (better if you do this before visiting).

4.   At the site, take notes and photos, including selfies (so I know you were there).

5.  Write a 3 or-so page report to your Boss.  No photos in the paper!

6.  Your report should explain the Values by which this site became a UNESCO World
Cultural Heritage Site (according to the criteria we learned), and then evaluate whether
those Values have been maintained properly.  Investigate the history and flow of domestic
& international Tourism to that site (until 2019), the refurbishment, repairs & maintenance;
and the current policies to protect and preserve it.   From a Cultural Tourism Management
point-of-view, tell what you found that was good, right, fun, exciting, interesting, pleasant;
and, what was bad, wrong, not interesting or unpleasant.  

Would you recommend it for its Host Nation further promote it for more international
tourists to visit?   Why or why not?   Pay special attention to the "globalization" factors
-- use of languages and such etc -- are they adequate or not?   What do you recommend
that they change in the operation of this Site, in the future?

7.  If you cannot visit a Cultural or Mixed Site, you may visit a UNESCO World Natural Heritage
Site.  If you cannot visit either, let me know, and you could visit & report-on some local site
that maybe COULD someday be inscribed as a UNESCO World Cultural Heritage Site!

8.  MS-Word file.  Single-spaced, regular margins and 12-point font!
Do NOT just copy from any internet pages!    Attach photos to the Email.

9.  Send this to Prof. Mason mtnwolf@gmail.com by Monday May 18th (latest).
Mason will judge you on English accuracy and vocabulary, original
self-writing skills,
professionalism and content quality; and how well you follow all the above directions.